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Make AI your
competitive advantage

Use artificial intelligence to improve your
marketing ROI by making better decisions

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Lead Generation & Nurturing

Improve targeting for lead generation, better understand how to nurture your leads and when to make them an offer.

Retention

Empower your marketing team with actionable insights to improve the retention time and eventually the CLV of your customers.

Churn Prevention

Find customers with a high probability to churn and label them in your CRM. Your marketing team can use this information to prevent customer churn.

Customer Acquisition

Improve the marketing ROI of your acquisition campaigns by leveraging an optimized targeting based on your first party data.

Cross- & Upselling

Maximize the revenue and the CLV of your customers by offering them the right product at the right moment.

We create AI’s for you as a full service.

You get actionable scores for trigger-based marketing, rankings for personalization and insights to improve your targeting decisions.

Trigger for automated marketing

React instantly to changes in the predicted behavior of your customers or changes in the market. We use artificial intelligence to create new fields in your CRM or Marketing Automation Tool which you can use as triggers for automated marketing campaigns.

Precise targeting for campaigns

We use artificial intelligence to segment your customers into actionable segments. You can use this segmentation to optimize your targeting for campaigns to acquire new customers or to retain and develop your current customers.

Personalization of user experience

We use artificial intelligence to create data fields in your CRM that you can use together with a Marketing Automation Tool (e.g. Salesforce, Hubspot, BSI, Mailchimp or others) to deliver individually personalized content (product recommendations, articles, videos, podcasts, etc.) to each of your customers.

Boost of CLV and marketing ROI

The ROI of your marketing campaigns will increase if you upgrade your decision intelligence about whom to target with what communications and by spending your budget in a smarter way. Using a predicted CLV will enable you to align your marketing strategy on the most important business metric for marketing.

We help your company to understand and adapt AI’s in marketing.

How it works

1. Say Hello

We have a first meeting to understand your business objectives and how your company can unlock the marketing potential of your data through AI.

2. Make a plan

Together we identify the most impactful artificial intelligence use case for your specific Industry and business situation and plan our next steps.

3. Connect your data

We connect all your data sources to our pipeline and prepare and clean your data for the creation of an AI prototype.

4. Artificial intelligence

We build a custom AI solution based on your data for your specific use case. We train and optimize the algorithm until we find the best configuration for your marketing objective.

5. Implementation

We automate the AI, ensure constant monitoring and retraining. Finally, we deliver the outputs into your CRM or Marketing Automation Solution.

6. Operation

Your marketing managers can start using the new AI output in your CRM. Your company profits from individualized customer experiences and marketing decision intelligence.

AI applications create $3.5 to $5.8 trillion in annual value. Marketing and sales is the area where AI will have the biggest impact.

McKinsey in Harvard Business Review

85% of executives believe AI will allow their companies to obtain or sustain a competitive advantage.

BCG publications

77% of CMO's have turned to AI for automation during the pandemic.

Deloitte Global Marketing Trends C-suite Survey

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